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OVERVIEW OF KEY ELEMENTS IN THIS DOCUMENT. DOES THIS SITE USE COOKIES

Yes, our Site uses cookies.

This cookie policy ('Cookie Policy') applies to all digital means through which you can interact with us (collectively, “VF Digital Platforms”), which include the website www.thenorthface.com (the 'Site'), our emails and mobile applications. VF Digital Platforms are operated by VF International Sagl, Via Laveggio 5, 6855 – Stabio, Switzerland (“we”, “our” or “us”) acting as data controller. For our general privacy policy, click here 

This Cookie Policy describes and informs you about our use of cookies and other tracking technologies, such as flash cookies, server logs, web beacons or pixel gifs, in the course of our business, when you interact with the Site or any other VF Digital Platforms.

Please note that third party websites, which may be linked to VF Digital Platforms, are not covered by this Cookie Policy.

By clicking the "Accept All" button on the Site's Cookie Banner or by setting your cookie preferences through our Tool, you are agreeing to our use of cookies and similar tracking technologies in line with your current cookie preferences and in accordance with this Cookie Policy.

If you do not agree to our use of cookies and similar tracking technologies in this way, you should set your cookie preferences or browser settings accordingly. You will always be able to withdraw your consent and change your cookie preferences at any time through our tool.

Once you have accepted the use of cookies and similar tracking technologies on the Site, notably through the use of the "Cookies preferences" function available on the Site's Cookie Banner, your preferences with regard to the use of cookies might be saved in the form of a cookie for your future visits to the VF Digital Platforms for as long as you do not remove the cookies stored on your device. If you disable cookies that we use, some parts of the VF Digital Platforms may not work properly and some functionalities may be unavailable, depending on the type of cookie you have disabled.

WHAT ARE COOKIES?

Cookies are small text files sent to your device by the Site and, possibly, by other VF Digital Platforms. Cookies are uploaded onto your device, thus allowing VF Digital Platforms to recognize you and store certain information concerning you, in order to permit or improve the service offered. A cookie will usually contain the name of the website from which the cookie has come from, the "lifetime" of the cookie (i.e. how long the cookie will remain on your device), and a value, which is usually a randomly generated unique number.

As regards the lifetime of cookies, two types of cookies may be used: "session cookies" and "persistent cookies". Session cookies are automatically deleted at the end of your browsing session. Persistent cookies remain longer on your device, for the duration of each specific cookie, and will remain valid until its set expiry date (unless deleted by the user before the expiry date).

Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website. Cookies do not normally contain information that directly identifies you, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Across VF Digital Platforms, we might also use other types of tracking technologies, such as flash cookies, server logs, web beacons or pixel gifs . These technologies are similar to cookies in that they are stored on your device and can be used to maintain information about your activities and preferences.

WHAT TYPES OF COOKIES DOES WE USE AND WHAT ARE THEY FOR?

We may use different types of cookies.

COOKIE LIST

Required Cookies

These cookies enable core site functionalities, such as logging-in and completing an Order for Products. These cookies do not collect personal information for marketing purposes and cannot be disabled.

COOKIE SUBGROUP

COOKIES

COOKIES USED

.thenorthface.co.uk

OptanonConsentOptanonAlertBoxClosed

First Party

thenorthface.co.uk

_dc_gtm_UA-xxxxxxxxAKA_A2gptak_bmsc

First Party

www.thenorthface.co.uk

priceModeDISPLAYNAME7005USER_TYPE7005,
akavpau_VP_Scheduled_MaintenanceWC_GENERIC_ACTIVITYDATAAWSELBCORS,
WC_AUTHENTICATION_-1002LMSIDJSESSIONIDWISHLIST7005referrerTracking,
WC_AUTHENTICATION_xxxxxxxxSHOPPINGCART7005WC_SESSION_ESTABLISHEDAWSELB,
wcemailpdpPageCookie4WC_PERSISTENTakavpau_Holidays_TNF_VPWC_ACTIVEPOINTER,
pdpPageCookie3pdpPageCookie2WC_USERACTIVITY_-1002pdpPageCookie1referrerTrackingRetain
WC_USERACTIVITY_XXXXX

First Party

fsm-vfc.attraqt.com

LMUID, LMSID

Third Party

s.go-mpulse.net

LMSID, pdpPageCookie4, pdpPageCookie1, pdpPageCookie3, LMUID, pdpPageCookie2, VF_ENDLESS_SCROLL

Third Party

thenorthface.com

Edgescape-State, Edgescape-Country, Edgescape-City, Edgescape-Lat-Long, Edgescape-Zip

Third Party

www.thenorthface.com

akavpau_VP_Scheduled_Maintenance

Third Party


Performance & Analytics Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

COOKIE SUBGROUP

COOKIES

COOKIES USED

co.uk_ga

First Party

www.thenorthface.co.uk

_hjIncludedInSample

First Party

thenorthface.co.uk

s_getNewRepeat_cs_c_gid_gclxxxxfita.sid.tnf_eu_gat_gat_UA-10965996-1_hjid_cs_ids_ccQuantumMetricSessionID_cs_sQuantumMetricUserIDgpv

First Party

myunidays.com

_gat_xxxxxxxxxxxxxxxxxxxxxxxxxx, _ga

Third Party

omtrdc.net

s_vi

Third Party

sc.omtrdc.net

s_vi

Third Party

t.contentsquare.net

_cs_same_site, _cs_s, _cs_c, _cs_id

Third Party

tnfeu-app.quantummetric.com

U, s

Third Party

Functional Cookies

These cookies provide more advanced functions, such as remembering log-in details, remembering what is in your shopping cart and remembering your preferences such as language and country. These cookies do not collect information that can identify users.

COOKIE SUBGROUP

COOKIES

COOKIES USED

thenorthface.co.uk_br_uid_2

First Party

www.thenorthface.co.ukcookies.jsliveagent_sidliveagent_ptidLMUIDliveagent_oref,
liveagent_vc__pr.10rg

First Party

c.la1-c1-lon.salesforceliveagent.comX-Salesforce-CHATThird Party
d.la1-c1-fra.salesforceliveagent.comliveagent_vc, X-Salesforce-CHAT, liveagent_sid

Third Party

d.la1-c1-lon.salesforceliveagent.comX-Salesforce-CHAT, liveagent_vc, liveagent_sid, liveagent_ptid

Third Party

fitanalytics.com__cfduid

Third Party

hosted.where2getit.comAppKey, W2GISM

Third Party

s.go-mpulse.netliveagent_vc, liveagent_oref, __pr.10rg

Third Party

ui.powerreviews.com

__pr.10rg

Third Party

widget.fitanalytics.com

fita.config

Third Party

Targeting Cookies

These cookies may used to keep record of certain behaviours or preferences expressed by you, so as to present content that is more relevant to your interests and show you relevant adverts on other sites. These cookies may be set through our site by us or our advertising partners. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, the advertising you will receive will not be tailored on your interests.

COOKIE SUBGROUP

COOKIES

COOKIES USED

www.thenorthface.co.uk

_cs_same_site

First Party

co.uk

_cs_nnnnnnnnnnnnn_fbp

First Party

thenorthface.co.uk

_ascend_uid_ascend_candidate_ascend_%7B%7D_confirmed_ascend_excluded,
AMCVS_FBE01539554391520A4C98C6%40AdobeOrg_ascend_timed_out_uetsid,
_ascend_currentAMCV_FBE01539554391520A4C98C6%40AdobeOrg

First Party

adform.net

uid

Third Party

adnxs.com

uuid2

Third Party

ads.stickyadstv.com

uid-bp-529, UID, sessionId

Third Party

adscale.de

uu

Third Party

adsrvr.org

TDID, TDCPM

Third Party

agkn.com

ab

Third Party

atdmt.com

AA003, ATN

Third Party

bidswitch.net

c, tuuid_lu, tuuid

Third Party

bing.com

MUID

Third Party

bluekai.com

bkdc, bkpa, bku

Third Party

casalemedia.com

CMRUM3, CMPRO, CMPS, CMID, CMST

Third Party

crwdcntrl.net

_cc_id, _cc_aud, _cc_cc, _cc_dc

Third Party

demdex.net

dextp, demdex

Third Party

doubleclick.net

IDE, test_cookie

Third Party

dpm.demdex.net

dpm

Third Party

everesttech.net

everest_session_v2, everest_g_v2

Third Party

exelator.com

ud, EE, hsk_465

Third Party

facebook.com

fr

Third Party

go.sonobi.com

__uin_mm, HAPLB5S, __uir_mm, __uis

Third Party

google.com

NID, 1P_JAR, CONSENT

Third Party

hosted.where2getit.com

W2GISM, Authsite, AppKey

Third Party

i.liadm.com

_li_ss

Third Party

igodigital.com

igodigitalstdomain, igodigitalst_7270039, igodigitaltc2

Third Party

ih.adscale.de

tu

Third Party

krxd.net

_kuid_

Third Party

lijit.com

_ljtrtb_3, ljt_reader

Third Party

mathtag.com

mt_misc, mt_mop, uuid

Third Party

media.ascend.ai

cookies.js, _ascend_uid, _ascend_timed_out, _ascend_candidate, _ascend_excluded, _ascend_current, _ascend_%7B%7D_confirmed

Third Party

myunidays.com

_gclxxxx, _fbp

Third Party

openx.net

i

Third Party

powerlinks.com

pl_user_id

Third Party

pubmatic.com

KRTBCOOKIE_xxxx, PUBMDCID, PugT

Third Party

px.powerlinks.com

Third Party

rlcdn.com

pxrc, rlas3

Third Party

semasio.net

SEUNCY

Third Party

sharethis.com

__stid

Third Party

smartadserver.com

pid, csync, TestIfCookieP

Third Party

spotxchange.com

audience

Third Party

taboola.com

t_gid

Third Party

tapad.com

TapAd_DID, TapAd_3WAY_SYNCS, TapAd_TS

Third Party

tribalfusion.com

ANON_ID_old, ANON_ID

Third Party

www.facebook.com

Third Party

youtube.com

YSC, GPS, VISITOR_INFO1_LIVE

Third Party


In any case, our cookies do not run programs on users' device nor upload viruses on it, and do not allow any kind of control over the device.

Cookies commonly used on this Site are listed in the table below. From time to time, we may also use additional cookies and tracking technologies not listed in this table. You may obtain an updated list of all cookies and tracking technologies used on this Site at the time of your visit upon request by contacting our Privacy Office (at privacy_europe@vfc.com). In any event, you can always manage all cookies and other tracking technologies used on this Site through our Cookie Preferences Tool.

Third Party cookies

When you use VF Digital Platforms, you may interact with a variety of third-party services and software, which means that cookies may be placed on your device by third-parties , such as e-mail service providers, advertisers or analytic systems(third-party cookies). We do not control the placing of these cookies and you should check the relevant third party's website or mobile apps for more information about these cookies or information on how to opt out. The relevant third party is responsible for providing you with information regarding the cookies they place and obtaining your consent before placing cookies on your device. We are not responsible for any content, privacy practises or use of the third party's website or mobile apps.

HOW CAN YOU CONTROL, DELETE OR WITHDRAW YOUR CONSENT TO THE USE OF COOKIES?

1. Your cookie preferences

By clicking the "Cookie preferences" function available on the Site's Cookie Banner and Here, you may choose whether the Site will use "Functional" cookies, “Performance & Analytics” cookies and/or "Targeting" cookies, as described in the "Cookie preferences" function and in Section "What types of cookies does the Site use and what are they for?" above.

The "Cookie preferences" function available on the Site's Cookie Banner will inform you of which functionalities are available to you or not, depending on the types of cookies you choose to authorize the Site to use.

2. Browser settings

If you wish to withdraw your consent to our use of cookies on the Site, or if you wish to refuse or control the placing of cookies on your device, you can also change your internet browser settings to block cookies or to alert you when cookies are being sent to your device. There are a number of ways to manage cookies. Please refer to your browser instructions or help screen, to learn more about how to adjust or modify your browser settings;cookie settings are usually in the “options” or “preferences” menu of your browser. The following links may be helpful:


We cannot guarantee that the above procedures will always match the most recent version of your browser, since they are subject to frequent updates and modification.

If you disable the cookies that we use, this may impact your experience while on the VF Digital Platforms.

You can also delete cookies already stored on your computer. Again, doing this may have a negative impact on the usability of VF Digital Platforms’ services and features.

HOW CAN WE MAKE CHANGES TO OUR COOKIE POLICY?

Except to the extent limited by applicable law, we reserve the right, in its sole discretion, to update and amend all or parts of this Cookie Policy, at any time. The version published on the Site, and on any other relevant VF Digital Platform, is the version actually in force.

If we change this Cookie Policy, we will notify you of such changes through the relevant VF Digital Platform and/or by direct email notification.

The date at the top of this Cookie Policy indicates when it was last updated.

WHAT ARE MY RIGHTS IN RELATION TO THE PROCESSING OF MY PERSONAL DATA?

As an individual whose personal data is processed as described in this Cookie Policy, you have a number of rights which are summarized in Appendix 1 to our Privacy Policy. Please note that exercising these rights is subject to certain requirements and conditions as set forth in applicable law.nding on the type of cookie you have disabled.

If you wish to access personal data about you or exercise any of the rights of rectification, erasure, restriction of processing, objection (including objection to direct marketing or profiling) or portability of personal data, as detailed in our Privacy Policy, please contact us as specified in Section 'How to contact us?' below.

HOW TO CONTACT US?

If you have any questions or concerns about this Cookie Policy, or if you wish to access personal data about you or exercise any of the rights listed in Section "What are my rights in relation to the processing of my personal data?" above, please send a written request to our Data Protection Officer at:

VF International Sagl, Via Laveggio 5, 6855 – Stabio, Switzerland – attn. Privacy Office privacy_europe@vfc.com 

You must provide evidence of your identity in order to exercise any of the rights listed in Section "What are my rights in relation to the processing of my personal data?" above.

Any communication from us in relation to your rights as detailed in Section "What are my rights in relation to the processing of my personal data?" above will be provided free of charge. However, in case of requests that are manifestly unfounded or excessive, in particular because of their repetitive character, we may either:

  • charge a reasonable fee taking into account the administrative costs of providing the information or communication or taking the action requested; or
  • refuse to act on the request (i.e. entirely reject it).


VF Europe BVBA, with registered office at Fountain Business Park, C. Van Kerckhovenstraat 110, 2880 Bornem, Belgium, VAT BE 0405.039.138 RPM Antwerp Division Mechelen, is acting as the representative of VF International for purposes of personal data protection compliance in the European Union.

In case you have a complaint about the processing of your personal data, you have the right to lodge a complaint with a competent supervisory authority.